Background

CB'a Graell creates the image of the new liqueur range, NUEVAS RIAS.

Brand Vision

Reinterpretate the Galician classic codes that add impact on shelves and transmit undisputed quality.

Design Solutions

A range consisting of three references, each one showing off a unique colour. The transparency plays an important role in the design due to the fact that it enables the different elements of the packaging to fuse together without minimizing its importance. CB'a created also a strong logotype with Gothic influences. A brief text explaining the characteristics of the liqueur to the consumer. And a cross symbolizing the origin of these liqueurs.