Hotel Naoura Barrière
Visual Identity
client : Lucien Barrière Hôtels et Casinos
The Lucien Barrière group will be undertaking its first major international project in winter 2008: a huge complex in the heart of the Medina of Marrakech, including a hotel, riads, restaurants, leisure activities and a spa.
CB’a came up with its positioning, name and visual identity. Inspired by the famous oriental gardens, the graphic style of the hotel and its facilities reflects this haven of peace in the heart of one of the most sought-after destinations.